The dust of Jurassic World may have settled too long to warrant sharing these pictures now, but I was in the throes of moving house, followed by a lengthy period without home internet, and lacked the opportunity previously. Still, I felt I couldn’t have these pictures on my hands without posting them on the blog.
During the first week of Jurassic World’s release, London’s Waterloo Station took part in what can only be described as a promotional extravaganza with a display featuring models of the film’s ‘raptors’. Visitors were encouraged to take their own JW selfie with the beasties and to share them on Twitter. Yes, folks, it had its own hashtag. I had hoped to drag Marc along for this privilege. Sadly, the display only lasted a week and there wasn’t enough time.
The rest of the station boasted the JW logo on its escalators, huge banners and posters hung in strategic spots, and the film’s trailers played in a loop on the new screens above the platforms on the station concourse. There was even a ‘Jurassic Traders Outpost’ erected for the occasion, where you could buy DVDs of all the previous films in the franchise in every available iteration.
I have to admit: I hadn’t yet seen the film then and though I did try to steel myself against the rampant commercialism like a good cynic, I could not help enjoying the atmosphere a little. Not unlike Christmas, really. Mea culpa.